Srivaru Motors Pvt. Ltd. — Scaling an E-Bike Manufacturing Business with End-to-End ERP Software

1. Customer Business Overview

Srivaru Motors Pvt. Ltd. is a Coimbatore-based electric bike manufacturer with a rapidly expanding footprint across India. Their business spans dealer management, e-commerce sales, manufacturing, quality control, warehousing, procurement, repairs, warranty services, and HR operations.

In the EV segment, success depends not only on production but also on after-sales reliability, warranty tracking, and dealer performance visibility.

2. Business Challenges That Triggered the ERP Decision

As Srivaru Motors scaled operations, complexity increased across multiple dimensions:

• Managing a growing dealer network without centralized visibility

• Disconnected systems for production, warehouse, and procurement, causing coordination gaps

• No structured tracking of bike-wise and part-wise warranty claims

• Manual handling of repairs, service tickets, and quality issues

• Limited control over multi-company operations and employee productivity

They realized that growth without an integrated system would impact customer experience and profitability, leading them to invest in ERP with a consulting-first approach.

3. Consulting-Driven ERP Solution Implemented

We designed a multi-company, EV-industry–specific ERP architecture, covering the complete lifecycle from lead generation to after-sales service.

Modules Implemented:

• CRM

• Sales (with e-commerce integration)

• Purchase

• Inventory

• Manufacturing

• Quality Control

• Accounting

• Repairs & Helpdesk

• Projects & Tasks

• HRMS & Payroll

Our Unique Consulting Value:

• Dealer-wise visibility of sales, stock, and performance

• Custom warranty management system (bike-wise & part-wise)

• Integrated repair and service workflows

• Quality checkpoints embedded into manufacturing processes

• Centralized control across multi-company operations

The goal was to build a single system that supports manufacturing, sales, service, and people management together.

4. Measurable Business Impact Achieved

After ERP stabilization, Srivaru Motors achieved significant business transformation:

• 100% centralized control over operations, dealers, and after-sales service

• 2× growth in sales and profitability, supported by scalable systems

• Faster issue resolution through structured warranty and repair tracking

• Reduced manual effort and operational complexity across departments

• Strong foundation for nationwide expansion in the EV market