1. Customer Business Overview
Srivaru Motors Pvt. Ltd. is a Coimbatore-based electric bike manufacturer with a rapidly expanding footprint across India. Their business spans dealer management, e-commerce sales, manufacturing, quality control, warehousing, procurement, repairs, warranty services, and HR operations.
In the EV segment, success depends not only on production but also on after-sales reliability, warranty tracking, and dealer performance visibility.
2. Business Challenges That Triggered the ERP Decision
As Srivaru Motors scaled operations, complexity increased across multiple dimensions:
Managing a growing dealer network without centralized visibility
Disconnected systems for production, warehouse, and procurement, causing coordination gaps
No structured tracking of bike-wise and part-wise warranty claims
Manual handling of repairs, service tickets, and quality issues
Limited control over multi-company operations and employee productivity
They realized that growth without an integrated system would impact customer experience and profitability, leading them to invest in ERP with a consulting-first approach.
3. Consulting-Driven ERP Solution Implemented
We designed a multi-company, EV-industry–specific ERP architecture, covering the complete lifecycle from lead generation to after-sales service.
Modules Implemented:
CRM
Sales (with e-commerce integration)
Purchase
Inventory
Manufacturing
Quality Control
Accounting
Repairs & Helpdesk
Projects & Tasks
HRMS & Payroll
Our Unique Consulting Value:
Dealer-wise visibility of sales, stock, and performance
Custom warranty management system (bike-wise & part-wise)
Integrated repair and service workflows
Quality checkpoints embedded into manufacturing processes
Centralized control across multi-company operations
The goal was to build a single system that supports manufacturing, sales, service, and people management together.
4. Measurable Business Impact Achieved
After ERP stabilization, Srivaru Motors achieved significant business transformation:
100% centralized control over operations, dealers, and after-sales service
2× growth in sales and profitability, supported by scalable systems
Faster issue resolution through structured warranty and repair tracking
Reduced manual effort and operational complexity across departments
Strong foundation for nationwide expansion in the EV market
Key Takeaway for Upcoming Clients:
Srivaru Motors’ success shows that ERP is critical for EV manufacturers — when production, dealers, and after-sales are system-driven, scale becomes sustainable and customer trust grows.
Ready to Scale Your EV Plant Without Supply Chain Delays?
Track critical battery components, manage complex EV multi-tier BOMs, and automate vehicle serialization for seamless warranty compliance. Take control of your E-Bike factory floor with Odoo ERP.
Key Inquiries Explained
As product sales grow, tracking warranty claims, repairs, and customer service requests manually can become difficult. A structured system helps businesses manage service history, monitor warranty coverage, and resolve customer issues faster, improving overall customer satisfaction.
Managing dealer networks through multiple spreadsheets and disconnected software often creates visibility gaps. An integrated ERP platform helps businesses monitor dealer performance, inventory availability, and sales activities from a centralized system.
Without a structured process, service requests can be delayed, overlooked, or difficult to monitor. Centralized repair and helpdesk workflows help teams track issues, assign responsibilities, and ensure faster resolution of customer concerns.
When purchasing, warehousing, and manufacturing teams operate separately, delays and planning issues can affect business performance. ERP software connects these processes through shared data and automated workflows, improving operational efficiency and decision-making.
Businesses that handle production, inventory, dealer management, warranty services, and customer support often benefit from a unified ERP solution. Odoo helps bring these critical functions together on a single platform, providing better visibility, control, and scalability as the business grows.